16: How to become a Rad Creative with Semi-Rad Creator Brendan Leonard
“To do creative stuff, most people just need permission. And they just need to give it to themselves. They’re afraid to suck, so they don’t do something. My career has…
This is the personal site of Kristin Carpenter-Ogden
Where it all started and where the magic continues to be brewed. I founded Verde in 2001, in a universe far, far away from the media universe we live in today. It’s with enormous pride for my team and the boundaries we’ve shattered as an agency that I can say Verde continues to lead the way in how brands interact with their consumers.
We adapt; we innovate; we win awards for doing so. What I’ve found after a decade as a journalist and nearly two decades in PR is that brand communications today are more relevant and critical than ever. Today’s consumer wants to know not only what you do, but also what makes you tick? How do you want to engage them?
From leaders in the outdoor markets and beyond, it’s your weekly dose of omnichannel wizardry. Channel Mastery provides the news, tools and analysis to grow your business.
Coming soon! What’s it really like to work in the outdoor industry? I interview the CEOs, the artists, the athletes and the conservationists that have made their outdoor passions their life’s work.
“To do creative stuff, most people just need permission. And they just need to give it to themselves. They’re afraid to suck, so they don’t do something. My career has…
“There’s a lot of same old stuff being sold in the same old way, and those retailers are going to go away. You have to be doing something different.” –…
“You can reach people just by being yourself and telling your story.” – Sonya Looney Athlete? Entrepreneur? How about both? Some of us are born and bred an entrepreneur. We…
“We have that motivation behind us because we have this ridiculous force in front of us that’s trying to squash us all.” – Dave Thibodeau Dave Thibodeau joins us today to…
“You have to find a combination of things that you love, things that you’re good at, and things that people pay you to do.” –Zander Nosler Mountain biking isn’t just…
Chasing your dream can really pay off…even if you didn’t mean to chase it. That’s the case with Oliver Steffen, who fell into a series of events that turned his hard work…