Kristin Carpenter-Ogden

About

I’m Kristin Carpenter-Ogden: founder and CEO of Verde Brand Communications; founder and host of the Channel Mastery podcast for business expansion; outdoor industry speaker; family gal; and launch and growth fanatic. I can be trusted to completely geek out for bicycle racing and any news related to the business of outdoor recreation.

COMMUNICATE

GROW

RETHINK

GO BIG

Verde Brand Communications

Where it all started and where the magic continues to be brewed. I founded Verde in 2001, in a universe far, far away from the media universe we live in today. It’s with enormous pride for my team and the boundaries we’ve shattered as an agency that I can say Verde continues to lead the way in how brands interact with their consumers.

We adapt; we innovate; we win awards for doing so. What I’ve found after a decade as a journalist and nearly two decades in PR is that brand communications today are more relevant and critical than ever. Today’s consumer wants to know not only what you do, but also what makes you tick? How do you want to engage them?

podcasts

Channel Mastery

From leaders in the outdoor markets and beyond, it’s your weekly dose of omnichannel wizardry. Channel Mastery provides the news, tools and analysis to grow your business.

Outdoor Rec Radio

Coming soon! What’s it really like to work in the outdoor industry? I interview the CEOs, the artists, the athletes and the conservationists that have made their outdoor passions their life’s work.

Blog

13: Grab a Brew with Dave Thibodeau

“We have that motivation behind us because we have this ridiculous force in front of us that’s trying to squash us all.” – Dave Thibodeau Dave Thibodeau joins us today to…